This campaign was a multi-media effort with spots running on international flights, broadcast, on-line, and in Hilton Hotels around the world. We directed the Personal Journey’s, which consisted of interviews and performances with musicians from around the country. They were asked to muse on the transformative affects of travel.
Last year the campaign took home Best Of Show & Platinum For Hospitality at the Adrian Awards. The premiere international award show for hospitality, travel, and tourism marketing.
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Ben Folds invited us to shoot at his studio in Nashville, Tennessee. I still have some dry rub I bought at Jack’s BBQ on Broadway, amazing stuff.
We met up with Paolo Nutini while he was on tour in Madison, WI. His name sounds Italian, but he’s actually Scottish. Due to his accent I couldn’t really understand what he was saying half the time, but a great guy nonetheless.
iPod Version
